YouGov Overview 2021. Is YouGov Legit?

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YouGov is certainly a legitimate platform, but it’s entirely a side job. Because of the required points, many YouGov review comments highlight the difficulty of meeting a minimum payout. However, with an average of 7 surveys per week, you have the potential to make around $ 50 per month.


  • Average of $ 0.50 per survey
  • Expect up to 7 surveys per week
  • $ 2.85 for each referred friend
  • Redeem rewards in gift cards or PayPal


  • $ 25 minimum withdrawal
  • Since 2003, but no BBB accreditation

Brand surveys

Brand Surveys Logo

$ 0.50 – $ 3 average per survey with bonus points ($ 1 sign up bonus)

The average survey duration is 10-20 minutes and the minimum withdrawal is $ 10

Collect rewards in PayPal, direct deposit or gift cards (100+ brands)

Life points

Lifepoints logo

Earn up to $ 20 per month (20-500 points per survey + 10 for signing up)

On average, it takes 10-20 minutes to fill out a survey (5 minutes payout)

Available in over 40 countries from 14 years of age (PayPal and e-gift cards)

Poll Junkie

Survey Junkie Logo

$ 1 – $ 3 per survey + additional opportunities to earn up to $ 100 with focus groups

Each survey time varies, but on average it takes 15 minutes to complete

Redeem rewards with PayPal, e-gift cards, or bank transfer (5 minutes)

Is YouGov Legit?

YouGov is one of the leading research companies in the world. It has existed since 2003 and has an impressive 6 million members around the world. Although YouGov doesn’t have a BBB accreditation, it does have a good reputation in the online community.

The main negative comments on YouGov reviews seem to relate to the ability to cash out. However, many users enjoy the ease of use of the platform, making it fun to make money in their free time.

How does YouGov work?

YouGov is a specialist in market research. The company collects responses from an invited group of participants and this data is weighted according to demographic information.

Companies like Philanthropy Age and Informa value YouGov’s influence and are willing to pay YouGov users to get access to relevant consumer information.

What is the YouGov sign-up process?

How to get started with YouGov. to earn

You can join the YouGov panel online and receive rewards for participating in focus groups and online surveys. You can log in with your Facebook account or with a valid email address.

There are several personal questions you need to answer in order for YouGov to assess your demographics. This process may take a few minutes, but you will receive 100 points for this brief welcome survey.

YouGov is available in the US, UK, Canada, Germany, Brazil, and a list of other countries. Users in the US must be 14 years or older, but the age is higher in the UK and some other countries.

You can register with YouGov here

How Much YouGov Points are worth?

YouGov points have a conversion rate of 1,400 points = $ 1.

How Much Can You Make Using YouGov Online Surveys?

After the first survey, so that YouGov can determine your demographics, the platform can match you with relevant surveys. Compared to other survey sites, YouGov often offers surveys. In fact, YouGov’s comments support this, stating that you can expect up to 7 polls per week. YouGov will send you an email every time a new survey is available.

Additionally, YouGov rarely sends you a survey invitation for which you do not qualify. If you sort yourself out, YouGov will quickly reassign you to another survey.

Surveys vary in length from 5 to 15 minutes. There are rare polls that last 20 minutes, but this is the maximum length. You will receive 300 to 500 points per survey. In general, longer surveys are worth more points.

What are the other ways to make money with YouGov?

What are alternative benefits of YouGov

to invite friends

YouGov encourages members to share the platform with friends and family members. It provides a unique link that you can use to direct people to the site. Every friend who signs up and completes 3 surveys will receive 4,000 points. There is also a bonus for your referee who receives 2,000 points.

You can also apply for the YouGov affiliate program and experienced affiliate marketers can earn up to $ 3 per lead.


YouGov has a lottery draw in some countries, including the United States. You can exchange points for a chance to win impressive cash prizes worth up to thousands of dollars.

How do I redeem points on YouGov?

This is how you get paid at YouGov


YouGov offers PayPal as a way to redeem your points. You will receive your payment within days, but there is a minimum withdrawal of $ 15.

Gift cards

The redemption of gift card rewards varies in different countries. In the US, the minimum redemption is 35,000 points, which is the equivalent of a $ 15 gift card. There is a fantastic selection of retailers including Best Buy, Amazon, Walmart, iTunes, and more. Gift vouchers are sent to your home address, so you have to wait around 2 to 3 weeks to be redeemed.

What are the pros and cons of YouGov?


  • YouGov’s payout threshold is pretty low at just $ 15, so you can easily claim your earnings on a regular basis.
  • The website layout is easy to navigate and easy to use.
  • YouGov has a dedicated app that allows you to access the platform and surveys on the go.
  • You will receive a 100 point bonus when you go through the full registration process.


  • Unlike many survey sites, there aren’t really many ways to make money from the platform. Your earning potential is limited as you can only invite friends, fill out surveys, or exchange points for lottery tickets.
  • If you choose a gift card, you will have to wait up to three weeks to receive a physical card in the mail.
  • Although the platform has been around since 2003, it has neither a BBB accreditation nor a high BBB rating.

Is YouGov worth it?

YouGov is certainly a legitimate platform, but it’s entirely a side job. Because of the required points, many YouGov review comments highlight the difficulty of meeting a minimum payout. However, with an average of 7 surveys per week, you have the potential to make around $ 50 per month.

This makes YouGov a great opportunity for anyone looking to make a little extra cash in their free time. However, if you’re looking to replace a full-time income or make some quick buck, this shouldn’t be your only option.

YouGov alternatives

YouGov FAQ

How do I contact YouGov customer service?

YouGov has a comprehensive FAQ page and a contact form on the website. You can also contact YouGov customer service via email and through their social media channels.

Is YouGov free?

Yes, the platform is completely free.

Can you fill out YouGov surveys using the mobile app?

Yes sir. YouGov has apps for both iOS and Android. With the app, you can fill out surveys on the go and activate push notifications so that the latest survey releases come straight to your mobile device.

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