As customer expectations rise throughout the shopping experience from discovery to delivery, competition has also intensified, making it difficult for midsize businesses and businesses to get along with different legacy trading and ERP systems.
The leading IT market research and consulting company IDC has identified ERP and digital commerce systems as two key integrations that promote agility and maintain reliability. They also emphasize that SaaS platforms with open APIs are most successful in helping organizations ensure that their customer-facing applications are deeply integrated with recording systems.
In terms of the specific technology solutions to achieve these goals, IDC has highlighted the partnership between BigCommerce’s digital commerce platform and Acumatica’s ERP software in its latest Technology Spotlight whitepaper.
The problems with legacy commerce and ERP systems
According to IDC, both the B2C and B2B markets have shifted. B2C ecommerce has seen exponential growth over the past year, with increasing numbers of B2B shoppers, especially Millennials, showing that they want to shop online. However, legacy systems and weak integrations have created operational efficiency challenges.
IDC also points out that ERP and digital commerce systems have traditionally been relegated to opposite sides of the business and only considered when necessary. This decentralized approach creates silos between teams, which ultimately leads to misunderstandings, order processing delays, and an overall poor customer experience.
From a technical point of view, IDC states that many providers are on site and not really “in the cloud”. They’re also monolithic with complex features that create a headache when testing and installing updates.
Successful digital companies choose tightly integrated systems
According to IDC, the most successful digital companies have an overarching strategy for digital transformation and choose uniform digital trading and ERP systems.
Download a free copy of the IDC Technology Spotlight white paper to learn about the specifics of IDC B2B and B2C companies in choosing and assembling their ERP and digital commerce systems, and in meeting those qualifications through partnering between Recommend BigCommerce and Acumatica.