Imagine having the older you relive the good old days by sharing Snapchat videos with all of your old friends. They’d all laugh at the stupid things you did or wonder why you were ever so young. It would be a great way to indulge in group nostalgia.
However, sharing old video and photo memories taken with Snapchat was never possible.
As we all know, Snapchat videos (“snaps”) are temporary and allow you to glimpse the moments of your life and those of your friends. Snaps disappear in seconds or, if saved as Stories, up to 24 hours.
But that all changed one summer when Snapchat released “Memories”. And what is that? Let’s find out.
What is “Reminders” in Snapchat?
Snapchat Memories is Snapchat’s method of giving users permanent access to the snaps and photos they want to keep. Now you can relive your most beautiful Snapchat moments over and over again.
Thanks to this new feature, you can also send saved Snaps to your friends even if those Snaps were taken a long time ago. Sure, you have your stories saved on your phone, but what if your memory is full? Or worse, what if you lose your phone? Your Snapchat stories are gone forever!
With Memories, your content is stored on Snapchat servers, accessible from any device and protected from the inherent dangers that are only stored locally. And yes, you could have saved your Snaps somewhere in the cloud in the past for access to multiple devices, but that’s a hassle if you want to share or view them again.
Plus, storing it on a non-Snapchat cloud server means you’re dependent on a third party (that is, with a small “m”!) For all of your memories. Now, Viewing, saving, sharing, sending, and curating your Snaps is a lot easier as it is all possible in the Snapchat app.
Why did Snapchat create memories?
In the past, the only way to permanently save videos and photos was by using a third-party app. When Snapchat found this was taking users out of Snapchat and into other apps, they realized this missed loophole.
One of the primary goals of app developers is of course to keep users in their app for as long as possible. The longer they stay in the app, the greater the chance that the app owner will achieve an end goal.
Initially, Snapchat didn’t even give users the option to save their Snaps to their Camera Rolls. However, when they made this possible, they found that it was still not enough for Snapchatters, who loved their Snaps so much that they wanted to share them again and again in the future.
So memories were created.
What’s the coolest thing about Snapchat memories?
Before we dive into how to use Snapchat Memories, there is one more thing you should know. It’s something almost nobody talks about, but it’s perhaps the most incredible aspect of memories: you can search your memories by time, place, or … drum roll, please: keyword search.
Keyword search is powered by object recognition software which is actually one of the most exciting features for tech geeks and Snapchat users alike.
Let’s say you’ve been storing memories for a year now. You are at a family reunion and you want to show everyone the snapshot you have saved showing your dog doing an amazing feat. Since you have no idea when you took the Snap, you can type “dog” into the keyword search and it will bring up all of your Snaps with dogs.
Here’s another fun way to find keywords for your memories: does this mean you can dig up and erase every snap you’ve ever taken of your ex? Or send them to her (or him) and then delete them? If you’ve succeeded in doing this, please comment below and tell us about it!
If you turned on the locations while you were taking a Snap, you can also narrow things down by searching for the location if you can remember it. This means you can view any snap you took of tacos in Mexico in 2013, provided object recognition has learned to recognize “tacos” by now.
Are you ready to try memories? Here’s how to use Memories to save, curate, and share your content forever.
How to use Snapchat Memories
1. Prepare your phone
First of all, you want to make sure that your Snapchat app is actually ready for the Memories feature. It’s a simple matter of updating the app. Once the latest version is installed, it will show whether your account still has access. This is because memories are made available to users in waves.
You will know your account is ready for reminders as the Snapchat staff will give you a snap to let you know.
2. Make memories
If you’ve used Snapchat the way you save your Snaps hasn’t changed. Take a snap, then tap the down arrow at the bottom of the screen. Your Snap will now be stored forever in Memories on Snapchat servers.
Before starting the save feature, tapping that down arrow meant you saved the snap to your camera roll.
3. Access the memory screen
To access Memories, log into Snapchat and swipe up from the main screen. You will then see a screen that says Welcome to Memories. Then you will be asked if you want to import your saved snaps.
The reason you need to import reminders is to either send them to your friends or to save them to your current story. In other words, if you save Snaps as reminders, they will not be included in your story. You have to do this manually by importing them from Memories.
4. To send a storage, import it
Think of memories as objects that are in a deep warehouse. If you want to broadcast them or make them accessible via your story, you have to import them or bring them from deep storage into your “Live” area of the app.
Saving your Snaps has always been possible by the way – the Snapchat app just used it to paste them into your phone’s camera roll. So when the Memories feature asks you if you want to import Snaps (to send or insert your Story), this is one of the places you look for things to import.
On the import screen, you will see two tabs at the top: “Snaps” and “Camera Roll”. Choose where you want to import from.
If you don’t have any saved snapshots, reminders will still be transferred to your camera roll. From there, you can import photos taken with your camera and send them to your friends or add them to your story, even if they were outside of the Snapchat app when they were taken.
5. Choose what to do with your memories
In the top right corner you will see a check box. Tapping on it will allow you to select multiple items to import. Make your selection, and then you have another choice:
- Tap the big arrow in the lower right corner of the screen to send it to a friend or My Story.
- Tap on the lock symbol and your selection will be saved under “Only my eyes”.
- Tap the Share link icon and you can share your selections through other apps like Email, YouTube, or OneDrive
- Tap the Stories icon (a circle with a “+”) and make a story of your selections
- Tap the trash can to delete the selection from the reminders
6. Make new stories out of your old memories
We mentioned earlier that “curating” with memories just got easier. One way to do this is to create new stories with Snaps from all of your memories.
To do this, follow the steps below:
- Access Reminders, then tap the box in the top right corner.
- This field takes you to the selection mode, similar to, for example, your e-mail app.
- Select the memories (remember, this means “saved snapshots”) that you want to collect in a single story.
- Then tap the circle at the bottom of the screen … the one with the plus sign embedded in it.
- If you tap on that circle with the plus sign, you will create a story from all the memories you selected in the previous step.
- Now in your collection of memories you will see a new addition: This is your new saved story, and it is now a memory (a “story memory”, you might say).
A side note: in Snapchat, a circle denotes a story. So, for example, if you access your memories and have Stories there, those are circular while the Snaps are square as they appear in your camera roll.
Some final information on memories
Essentially, “All Memories” means your snaps and stories are now stored on Snapchat servers rather than your phone’s camera roll.
Why should you care? Because that means that old snaps and stories can now be shared anytime and forever from the Snapchat app. This also means that everything can also be accessed from other devices.
Aside from reminders, the platform has many other out-of-the-box features that can come in handy when using Snapchat for business purposes.
Finally, the memory function is optional. Disable it in the “Save” section of your Snapchat settings. There you can set defaults like saving to “Camera Roll Only” and other customizations like saving everything in the “My Eyes Only” section.
Enjoy Snapchat memories – great things are sure to come out of them, and we’ll be looking for even more of Snapchat in the near future. Good luck!